Celebrating Solar Wins (Amid Industry Challenges) on National Clean Energy Week

September 15, 2025

Today begins National Clean Energy Week, a perfect time to acknowledge the progress made by the solar sector in the U.S. and here in Idaho.

A view of the green foothills above Boise with a blue sky and sun shining above, Lucky Peak Reservoir below, and wildflowers on the hill in the foreground

We’ll be the first to acknowledge that our industry is facing challenges, including the upcoming expiration of the residential solar tax credit and recent tariffs raising solar project costs. Additionally, utility changes like Idaho Power’s new net billing policy add complexity for rooftop solar customers in our region.

However, despite these hurdles, developments in solar energy continue to be made, which demonstrates the legitimacy of this technology and the resilience of our industry.

Here’s a look at some of the most notable solar energy wins in our state and across the U.S.

Solar Generation Increasing Rapidly

In 2024 alone, solar energy grew by 27 percent, making it the fastest-growing source of electricity in the country. Solar generation also met more of the rise in electricity demand and fall in coal than gas did. This shift demonstrates a long-term transition toward cleaner power sources that result in lower carbon footprints.

Here in Idaho, we’ve seen massive growth in recent years. For starters, the number of Idaho Power customers who have adopted solar (and provide energy back to the grid) has surpassed 20,000. That’s a huge win for rooftop solar in our state!

Record-Breaking Solar + Battery Storage Capacity Growth

Despite federal policy that threatens to slow the growth of renewables, solar installations continue to break records, with about 36 gigawatts of new solar capacity added across the nation in 2024, representing 81 percent of total power capacity additions that year.

Many in the U.S. are taking advantage of clean energy incentives, with the nation on track to add a record 32.5 GW of solar energy to the grid in 2025. Also impressive: solar and energy storage resources made up 82 percent of new U.S. grid capacity added in the first six months of this year, according to a report from the Solar Energy Industries Association and Wood Mackenzie.

Battery storage capacity, which supports the grid as solar output fluctuates throughout the day, also nearly doubled in 2024. In fact, a majority of new solar projects incorporate batteries. As we’ve seen in Idaho and beyond, these projects increase grid reliability and resilience, and are a major win for homeowners and business owners who choose to adopt this technology.

State-Level Leadership on Clean Energy

With certain federal incentives like the residential solar tax credit and residential energy storage credits set to expire on December 31, 2025, many states are filling the gap by implementing or expanding their own clean energy incentives, net metering policies, and programs to lower energy costs and boost renewable energy deployment. It remains to be seen how Idaho will choose to meet this moment.

View of the Boise foothills with houses and trees on the hill in the background and a home with rooftop solar in the foreground

Room for Growth in Both Residential and Corporate Locations

Despite some market uncertainty, the residential solar market in the U.S. remains strong, with long-term potential, as fewer than 10 percent of households have chosen to adopt solar. The SEIA expects this segment to grow by an average of 9 percent annually between 2025 and 2030.

Looking forward, analysts also expect commercial rooftop solar adoption to surpass 7 GW nationwide by year’s end. SEIA and Wood Mackenzie predict that “the sector is on track for a record-setting year.”

Solar + Battery Storage Poised to Meet Growing Energy Needs

Due to the planned retirements of coal and natural gas plants over the next few years, replacement power generation will be required. We’re pleased to see that solar paired with battery storage is poised to fill that need. (The recently passed reconciliation bill has generally been seen as supportive of commercial and utility-scale energy storage; these projects will have tax credits available through 2033.)

By integrating battery storage, utility companies are able to store excess solar generation during daytime peaks for use during evening hours when demand is high. This technology is critical for reducing reliance on fossil fuels and achieving a reliable and clean electricity grid.

Looking Ahead

Despite policy shifts, the solar sector in the U.S. and here in Idaho continues to grow. National Clean Energy Week is a time to celebrate our continued successes, from record solar capacity to technological advances in battery storage.

These wins remind us of our commitment to a more resilient future in our state and beyond, despite obstacles we face in the short term.

Ready to Start with EGT Solar?

Jed Thomas

Jed has been an integral part of the EGT team since 2017 and is a tremendous asset to our project management and installation crews. His knowledge of electrical code and experience with Solar and battery systems allows EGT to take on any challenge from complex residential projects to large-scale utility farms and sizable commercial and agricultural installations. Jed assumed the role of lead foreman in early 2020 and has played a significant role in the immense growth of EGT in the last few years. From project management to planning and preparation Jed takes part in each and every project, giving our installation crews and team of electricians the direction they need to execute work at the highest level of quality and care.

Jed is highly respected by his team and our staff as well as every client he comes in contact with. His willingness to pursue all client requests, however complicated they may be, is just one of the many reasons Jed has received so much praise from our clients and from the local jurisdictions/inspectors. Jed’s unmatched knowledge and on-the-job experience with Solar and complicated electrical work makes it easy to see why EGT has had so much success over the last several years and will continue to drive the Solar market in southern Idaho for decades to come.

Austin Quapp.

Austin Quapp

Austin is EGT’s most tenured and experienced employee having joined the team in 2015. As service demand rapidly increased with accelerated growth Austin was a key part of EGT’s success in the early years. Austin is extremely knowledgeable and experienced with the majority of Solar systems on the market and is currently accredited with over 10 different battery manufacturers. With his extensive experience in all things Solar Austin manages all client interactions for service needs and system monitoring, is in constant communication with system and battery manufacturers providing them with much-needed feedback on the true results of product performance and assists all other departments with insight and expectations to make sure our messaging is consistent and accurate throughout the entire process.

Austin is regularly a client favorite and usually the last face our clients see to complete their projects which is critical to protecting the overall client experience and future referrals. His sincere demeanor and empathy for our clients’ needs is why Austin has grown to be a true leader within EGT and will be a tremendous asset and resource for many years to come.

Caitlin Trojacek.

Caitlin Trojacek

Caitlin Joined EGT in 2023 after three years of managing internal operations for one of EGT’s well-known competitors. Caitlin brings a vast amount of experience to our team with knowledge of each aspect from sales and customer acquisition to project processing and installation. She is proficient in project planning, resource allocation, and risk management, ensuring seamless project execution from inception to completion. Caitlin is well-versed in industry best practices, regulations, and jurisdictional and utility requirements. Her work ethic and incredible organizational skills have simplified and expedited much of the day-to-day tasks for project processing and scheduling, allowing EGT to take on more projects and maintain the standard of service that has been paramount to EGT’s continued success. As she develops and implements structured processes for our electricians and installation crews and provides fine-tuning of the flow and management of internal and external communication we know that our clients, our partners, and our staff are receiving the best possible experience. 

Caitlin is known for her bright spirit and collaborative leadership style in fostering teamwork and communication. She believes in building strong relationships with our internal and external stakeholders to ensure a harmonious working environment and successful project outcomes. Her attention to detail, organization, and ability to navigate complex challenges is why Caitlin will be a critical factor in EGT’s continued growth and success.

Dan Bennett.

Dan Bennett

Dan left his twelve-year career in the spring of 2022 as General Manager of one of the largest furniture retail locations in the country to take on this role as Director of Sales, Marketing, and Design for EGT. Dan’s extensive experience in managing sales, service, and operations ensures integrity and a customer-first commitment in all facets of project processing. As consistent, honest, and transparent messaging is vital to the Solar industry Dan has developed and implemented a rigorous training regimen for our sales and design consultants to effectively and accurately provide information to our clients and the Solar community in southern Idaho. Dan has undertaken the study and execution of all internal and external processes to better understand an ever-changing Solar market affected by innovation, legislation, utility-level policy, and financial targets of our consumers. Dan uses this continued education and research to provide our clients, staff, and the southern Idaho Solar community with information regarding new product offerings, proposed changes to policy, and potential effects of incoming legislation that gives our base a unique advantage in battling for-profit utilities and mitigating inflation whilst generating clean, green solar energy for themselves their families, employees and neighbors.

Dan is committed to the growth and development of EGT Solar and we are pleased to have his level of dedication and work ethic shine through in our education, sales, and marketing efforts now and for many years ahead.

Rob Black.

Rob Black

Rob started in the solar industry with EGT in 2015 and quickly became a huge asset to the team, leading the charge for revenue growth and providing education to our community; Rob was tasked with learning all facets of this industry and implementing core procedures into the daily operations of EGT Solar, including but not limited to internal processes from permitting, finance, design, and battery integration as well as sales management and project intake. Rob was promoted to Vice President in 2019 and was responsible for all internal operations while maintaining a robust sales portfolio. Shortly thereafter Rob married his wife, Adrienne in 2020. Adrienne has provided a solid foundation of support and understanding, allowing Rob to make the sacrifices an INC. 5000 company demands of its executive management and key revenue producers.

Rob’s financial background prior to joining the solar industry has been a remarkable benefit to our clients as he continually strives to keep the cost to install solar as inexpensive and fruitful as possible. EGT Solar would not be where we are today without Rob’s tremendous dedication and work ethic and we are pleased to have Rob take on the CEO position and lead this company and this industry in Southern Idaho towards the tremendous growth we are sure to see in years to come.

Bryan Lawley.

Bryan M. Lawley

Bryan founded EvenGreen Technology Inc. (DBA EGT Solar) in 2010 when alternative energy products had a very small market in southern Idaho; with a mere fifty-four (54) Solar installations in the state.  Bryan knew the latest changes in technology would allow for growth in demand. As his intuition became a reality and the market started quickly growing in 2013 Bryan made a commitment to his community and his staff that above all else, honesty and transparency in all facets is the mode of operation for this company. This foundational culture quickly lifted EGT to the top-rated solar company in Idaho and it is still in this position today.

Bryan, born and raised in southern Idaho, has a true commitment to the strength and longevity of the Idaho solar market. Bryan is proud to offer a truly local option for Idahoans and prioritizes giving back to local community charities each year. Because of how he chose to operate EGT Solar, Bryan was nominated Idaho CEO of the Year (2016) and again in 2018. He is truly committed to his employees and ensures that EGT is an unbeatable company to work for. EGT has 5-star ratings on all social media platforms and is BBB A+ accredited since 2015. EGT has been named a Top 500 Solar Contractor 2015-2022; one of the only single branch operations to carry this accolade and the only Idaho-based solar company. In the last two years, EGT Solar has been listed among the INC. 5000 fastest-growing companies nationwide and continues to grow to this day thanks to Bryan’s continued commitment to his employees and this community.